Development Opportunities for Toilet Paper Machine Suppliers

In recent years, new investment projects concerning household paper is increasing year by year, according to the statistics of Household Paper Professional Committee of the China Paper Association (hereinafter referred to as CNHPIA), in 2010 the new capacity of household paper is 415,000 t / a, and in 2011 a new capacity of 574,000 t / a. In 2012 the new capacity that has been put into production and plans to put into production is 1,512,500 t / a, the number in 2013 and after the project is also unabated. International and domestic toilet paper machine suppliers did their best to snatch the big cake of the Chinese market to develop core technology and marketing strategy around toilet paper, showing a "catch-me" posture.

Challenges and opportunities of a difficult time

Due to the slow economic recovery after the global financial crisis, the European debt crisis goes worse and worse, the toilet paper machine has weak market demand in Europe and the United States. On the contrary, sales of the imported paper machine surge in the Chinese market. International toilet paper machine suppliers start to shift their focus from U.S. and European markets to the emerging markets, especially in China. According to the statistics of CNHPIA in 2011, from 2011 to 2012 the new capacity of paper machine in china is 2.05 million t / a, accounting for about 60% of the global expected production capacity of 3.4 million t / a.

Take the road of independent innovation to win in the competition

The 21st century is an era of innovation, and technological innovation is the key point for tissue machine suppliers. Only by core technology and innovation can enterprises be invincible among multiple competitors. 

Compared with multinational companies, the domestic private enterprises are under limited financial resources and independent innovation is still in a smaller scope. However, based on the better understanding of local market, together with a fair competition environment created by the state in recent years, many private enterprises developed successfully relying on independent innovation and intellectual property.

Select the right equipment in accordance with local conditions

In facing of so much tissue machine suppliers, as well as their respective advantages of different models, how does manufacturers make choose? It is suggested that manufacturers should consider the factors of local energy cost, raw materials, and the development strategy of the enterprise to choose the toilet paper machine which suits their own development.

Accelerate structural adjustment, increase energy conservation

During the "12th Five-Year" period, China's paper producers are faced with important task of changing development patterns, accelerating structural adjustment, increasing energy conservation efforts, and taking the path of green development. In order to guide the development of the industry, the tissue machine equipped with a speed of 1,000 m / min or more high-speed is required according to the "12th Five-Year Plan